Topics Advertising

Adblocking + Brand Studios + Mobile Advertising + Native Advertising + Marketing Services + E-Commerce 42 Articles

NTM shares its mission to become Sweden’s best advertising sales organisation

8 June 2022 By Paula Felps

News publishers can create revenue, maintain integrity by back-populating native ads

3 April 2022 By Axel Wolrath

4 tools help news publishers prepare for disappearance of third-party cookies

24 October 2021 By Christoph Pleitgen

Adresseavisen’s visual campaign emphasises the importance of sustainability for local ad client

2 September 2021 By Michelle Bjellmo

Schibsted Partnerstudio creates playful video campaign for Nordic retail giant

27 July 2021 By Mads Gudim Burheim

Top Advertising Articles Viewed in the Past Month

24sata partners with miss7 brand on #Pinkypromiss native ad campaign

2 June 2021 By Petra Dugandžić, Nives Jekić, Ante Franotović

Ekstra Bladet turns its Web site into a home cinema during lockdown

31 May 2021 By Joen Jay Dahl

The rise of direct e-commerce offers media a smart revenue path

23 May 2021 By David Jeremias Vogt

INMA Elevate Scholar: Bethany Crowe of Newsquest Media Group

17 January 2021 By Paula Felps

Dennis Publishing boosts revenue through acquisitions and affiliate content-to-commerce models

18 November 2020 By Dawn McMullan

Irish Times video + print campaign drives success for Land Rover

12 November 2020 By Paula Felps

Schibsted branded content campaign creates interest in everyday travel for advertiser

4 November 2020 By David Gustavsen Tvetene

How Aftonbladet is capitalising on a new revenue stream: e-commerce

4 October 2020 By Shelley Seale

Using first-party data, Mediahuis Data Studio grows data-driven ad campaigns

19 August 2020 By Heleen De Winne

How to optimise ad revenue without sacrificing user experience

29 July 2020 By Shelley Seale

Mediafin platform unites Belgian business community during pandemic

28 June 2020 By Tom Michiels

Facebook Shops launches amid global lockdown

2 June 2020 By Lorna White

Mediahuis initiative helps small businesses survive during COVID-19 crisis

21 April 2020 By Hans de Loore

Bonnier and partners team up against climate change with successful native ad campaign

2 February 2020 By Therese Färsjö

24sata advertisers engage Millennials with campaign about female sexuality

27 January 2020 By Tea Tolić & Marko Janković

Mobile trends for 2020: apps, advertising, and AI

18 December 2019 By Shelley Seale

Ekstra Bladet, JP/Politikens Hus launch platform to address third-party data blocking

9 December 2019 By Signe Skarequist & Kasper Worm-Petersen

Direct-to-consumer publishers, advertisers brands must focus on strengths, not sales

20 November 2019 By Lorna White

6 feature checklist of a powerful mobile strategy

11 November 2019 By Mark Challinor

Is mobile the future of television for advertisers?

6 October 2019 By Lorna White

Does media’s advertising past + its audience present equal the revenue future?

2 October 2019 By Dawn McMullan

5 media companies share their successful advertising strategies

23 September 2019 By Newsplexer Projects

Schibsted’s grocery research proves mobile advertising ROI

15 September 2019 By Tomas Schultz

Der Tag app uses automatic content curation to grow digital subscriptions

8 September 2019 By Nico Wilfer

Schibsted study identifies what really makes a native ad campaign successful

2 September 2019 By Alexander Frid Kahn

News UK shares its ongoing debate between editorial and advertorial

25 July 2019 By Shelley Seale

Schibsted develops innovative ad format for mobile gifting campaigns

9 July 2019 By Tomas Schultz

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