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Topics Advertising

Adblocking + Advertising Retention + Multi-Platform Advertising + Advertising: Other + Social Media 32 Articles

YouTube, newsletters underpin content marketing trends coming out of pandemic

2 June 2021 By Sean Stanleigh

Tampa Bay Times moves to print publishing twice a week

21 December 2020 By Brie Logsdon

LNP initiative helps businesses challenged by COVID-19

2 December 2020 By Alexandra Henry

Globe and Mail offers 5 key insights to support advertisers, readers during COVID

22 October 2020 By Shelley Seale

Wall Street Journal, Spotify partnership attracts followers, sponsorship opportunities

12 October 2020 By Brielle Buis

Top Advertising Articles Viewed in the Past Month

Advertising in crisis: the long and winding road back

11 May 2020 By Earl J. Wilkinson

Gannett, Irish Times, Infoglobo share advertising rebound strategies

11 May 2020 By Brie Logsdon

Research shows where the COVID-19 bump sits and how Facebook ads are faring

4 May 2020 By Grzegorz Piechota

Press Democrat helps local businesses get word out during lockdown

27 April 2020 By Karleen Arnink-Pate

Research: Advertisers benefit from the credibility of news media

27 April 2020 By Erik Grimm

Globe and Mail helps content advertisers in face of COVID-19

12 April 2020 By Garth Thomas

Economic predictions + cost takeout measures publishers can implement now

8 April 2020 By Shelley Seale

Independent restaurants need your B2C intervention — now

24 March 2020 By Earl J. Wilkinson

Simplifying the complex is key to helping marketing, advertising clients

22 December 2019 By Cathy Colliver

Bay Area News Group increases digital advertising results with in-house SaaS platform

1 December 2019 By Olga Mitina

How news media companies can grow revenue through promotions

23 October 2019 By Shelley Seale

Focus on the “why” of an advertising plan to win over clients

1 October 2019 By Darrell Kunken

5 current content marketing trends for media advertisers

8 September 2019 By Sean Stanleigh

Helping advertisers use business outcomes as a form of attribution

12 August 2019 By Darrell Kunken

Where should analytics live within a media organisation?

7 July 2019 By Matt Lindsay

How the move from product-first to customer-first changed news brands

27 June 2019 By Shelley Seale

Key to digital advertising: viewability metrics

14 May 2019 By Newsplexer Projects

Ledger Dispatch uses AR to boost ad revenue, bring print news to life

1 May 2019 By Jack Mitchell

Bloomberg advertising format is responsive to client, user

15 April 2019 By Carlos Mella

Advertising sales reps must develop data + trust for deeper partnerships

10 April 2019 By Darrell Kunken

3 ways to develop media advertising superstar sellers

10 March 2019 By Brie Logsdon

Advertising clients need help honouring privacy laws while mining key data

24 February 2019 By Darrell Kunken

Bay Area News Group launches digital advertising tool for Realtors

21 January 2019 By Olga Mitina

How to help media advertisers reach younger audiences

1 January 2019 By Darrell Kunken

Automation helps publishers report better data to ad customers more quickly

19 November 2018 By Darrell Kunken

Gannett revamps local restaurant’s ad strategy with big results

9 September 2018 By Benton Schoenrock

Star Metroland Media boosts ad sales with quirky national campaign

28 August 2018 By Guy Leshinski

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