NEW DELHI (15 July 2021) – The International News Media Association (INMA) will conduct a South Asia News Media Summit August 12-13 focused on interpreting the “new playbook” for growth and innovation that the pandemic has revealed for the South Asia news media.

The South Asia News Media Summit is free for INMA members, and companies may sign up an unlimited number of delegates. Complete Summit information, including online registration, may be found at www.inma.org/southasia.

The two-day INMA summit aims to showcase cutting-edge best practices, strategies, and inspirations of the news media scene that are shaping the future of news publishing with a focus on South Asia. Delegates will gain insights into the prevailing and pertinent tenets of the new playbook: sustainability of business models, transformation in culture, ad sales, newsroom, storytelling, data, and audiences.

Confirmed speakers include:

• Pawan Agarwal, Deputy Managing Director, Dainik Bhaskar, and President, INMA South Asia Division 
• Stephen Dunbar Johnson, President International, The New York Times 
• Vanita Kohli Khandekar, Columnist & Writer, Business Standard 
• Ritu Kapur, Founder & CEO, The Quint 
• Thomas Lue Lytzen, Head of Ad Sales, JP/Politikens Hus, Denmark 
• Kumar Nadesan, Managing Director, Express Newspapers Ceylon Ltd 
• Sivakumar Sundaram, Chairman Executive Committee, Bennett Coleman & Co Ltd 
• Rishad Tobaccowala, Consultant, Author and Former Chief Strategy Officer at Publicis Groupe 
• Robert Whitehead, Digital Platform Initiative Lead, International News Media Association (INMA) 
• Earl J. Wilkinson, Executive Director and CEO, International News Media Association (INMA) 

Key themes to be covered include:

• Navigating digital platforms. 
• Audiences of the 21st century. 
• Media consumption patterns. 
• Unlocking digital advertising. 
• Decoding first-party data.  
• New forms of storytelling. 
• Organisational disruption. 
• Navigating digital platforms. 
• Growth and monetisation.

By registering for the INMA South Asia News Media Summit, attendees will gain access to the livestream August 12-13 as well as all summit recordings and presentations.

Complete South Asia Pacific News Media Summit information may be found at www.inma.org/southasia.

About INMA

The International News Media Association (INMA) is a global community of market-leading news media companies reinventing how they engage audiences and grow revenue in a multi-platform environment.

The INMA community consists of more than 18,000 members at 900+ news media companies in 77 countries, representing tens of thousands of news brands. INMA is the news media industry’s foremost ideas-sharing network with members connected via conferences, reports, Webinars, virtual meetings, awards competitions, and an unparalleled archive of best practices. INMA leads the news industry with initiatives dedicated to better understanding digital subscriptions, smart data, product, advertising, and the emerging relationship with Big Tech platforms.