2020 Finalist
Overview of this campaign
Volt Africa saw a need and gap in the South African industry to help advance not only tech, digital methodology and media graduates but employees who want to learn and sharpen their digital media knowledge and skills and propel themselves into the 4th Industrial Revolution.
Results for this campaign
Employees understood what they were promoting and could close deals a lot quicker and with more clarity. Upselling also became a breeze. The plan worked, we had synergy, effective internal communication and continuous business development projects to grow our product offerings. Our Ad Revenue and Programmatic Sales increased in 147%. We’ve grown audiences for sectors by +-38%, 2018 vs 2019
