Tiananmen Square Crackdown : 30 years on
Media associated with this campaign
Overview of this campaign
We wanted to try and do something different for the 30 year anniversary of the Tiananmen Square Crackdown. So many anniversaries have passed. That day has been analysed in so many different ways and from every angle, we wanted to see what we could add that was new. So we wanted to look at how the wounds caused by that day are still so raw and how the events of that day still impact the lives of those who were there. Those in exile in the US who are free, but unable to return home, and those still in China whose movements and communications are under surveillance by the state.
Results for this campaign
More than 300,000 people watched the film across our various channels and the end result was a distinctive and definitive historical record speaking to main players who were apart of the Tiananmen Square protests and subsequent crackdown. Our team received messages of congratulations on our fresh and balanced approach to a story that has been told time and time again.