2019 Finalist

ABP Bundles Engagement Programmes for Products Beyond News


Calcutta, India

Category Best Idea to Encourage Print Readership or Engagement

Media associated with this campaign

Overview of this campaign

Create brand ambassadors in our readers in every neighborhood by making them famous through engagements in our own newspaper

Results for this campaign

A series of 8 engagement programmes with multimedia promotion implemented in just 8 months.


To contact a company representative about this campaign, click here for the INMA Member Directory