Overview of this campaign
•Inform Audiences about the circulation of the anniversary edition, dedicated to the BIODIVERSITY OF THE COUNTRY.
• To Push readers' interest in the anniversary edition and indirectly show them the content that can be found in it.
• Strengthen the bond of the audiences towards the brand.
Results for this campaign
The 103rd Anniversary Edition of Diario Panorama, VENEZUELA BIODIVERSA resulted in a success among readers. The day's edition was sold out before 9:00 a.m.