Summit

Tuesday, March 11

5:00 p.m. - 7:00 p.m.

Welcome Reception at the Heineken Experience

Address: Stadhouderskade 78 1072 AE Amsterdam

We start the INMA Media Subscriptions Summit with an exciting evening at the Heineken Experience.

Wednesday, March 12

9:00 a.m. - 5:30 p.m.

Today’s theme: Upholding the value of journalism and news brands: Evolving strategies amid technological shifts

Today’s sessions overlay the value of journalism and news brands with the technological shifts impacting media’s progress with a readers-first focus. We will tell this story through inspiring case studies focused on scaling up, emerging growth engines, premiumising journalism and storytelling, and AI’s impact on marketing.

Thursday, March 13

9:00 a.m. - 5:30 p.m.

Today’s theme: Fostering growth and innovation in media subscriptions

Today’s sessions will take a case study approach to fostering growth and innovation in media subscriptions. We will break down this story into five parts today: placing the reader at the heart of your strategy, the art and science of bundling, readying your reader funnel for an adventurous 2025, contextualising subscriptions in a bigger digital business model, and what comes next with subscription-mature media companies eyeing the next growth wave.

Register


REGISTRATION FORM EURO (PDF)    REGISTRATION FORM USD (PDF)

Group Registrations

GROUP REGISTRATION FORM EURO (PDF)    GROUP REGISTRATION FORM USD (PDF)



Supporters


Join the INMA community at the Subscriptions Summit by connecting with people face-to-face and sponsoring.
Sponsorship options to be posted soon.

Questions? Contact INMA

Tom Corbett

Head of European Division
Antwerp, Belgium
Dutch, English
Tel.: +32 486 37 13 36

E-Mail me

Bonnie Nolan

Events Manager
Lake Mills, United States
English
Tel.: +1 608 206 7812

E-Mail me