AFRICA SUMMITS AT A GLANCE
Newsroom Transformation | Media Revenue | Audience Development | Product & Tech
Africa as a continent has one of the world’s youngest populations, inclined towards heavy use of digital and mobile. Internet advertising via use of social platforms has seen exponential growth, posing a challenge to traditional media advertising.
In this Africa Media Revenue Summit, learn how media companies continue to reduce reliance on legacy platforms (print, broadcast) and are figuring out how to grow digital subscriptions, monetise content better through smart digital advertising, and invest in events, entertainment, and curated partnerships.
Walk away with confidence that great journalism and content can be financially sustainable again.
Coming soon ...
The real media business model for Africa
Digital advertising that works
The genesis of digital subscriptions
Leaning into events as a revenue generator
Curated partnerships that can be done