We proved journalism is worth paying for and we are now scaling that idea. In fact, we are in the fastest growing business in news media. When we meet, magic happens. Join us in person again.

Connect with news media industry leaders, peers, experts and partners

Learn latest insights and best practices on subscriber acquisition, retention and monetization

Benchmark your performance, find gaps and opportunities for growth

Join the community of innovators, share ideas and inspire change back at home

The world’s largest event focused on digital news subscription growth

Let’s meet in person again at the world’s largest event focused on digital news subscription growth: two-day leaders’ summit (March 9-10, 2023) + full day of practical workshops (March 8) + optional two-day VIP study tour (March 6-7)

Winning and keeping subscribers is both art and science. Here is how we curate this summit to deliver unbeatable value for your time and money:

  • With lessons from the media subscription pioneers, we help accelerate your growth and avoid costly mistakes.
  • We scout the world for innovations, so we can inform leaders about what works, what is new and what is next.
  • We sift through the latest research and data, so we can distill insights, benchmarks and evidence-based advice.
  • We invite world-class experts and partners to offer guidance on subscription strategy, tactics, data, technology and operations.

The biggest benefit of this summit though is networking, and we can’t wait to meet you again in person. Let’s chat during extended breaks. Let’s have lunch together. Let’s do Q&As. Let’s debate during workshops. Let’s mingle at cocktails. You know what? Let’s sneak out and talk in private …

Here’s the magic of the INMA Readers First community meeting together for the first time since the New York summit in 2020. See you in Stockholm!





Speakers

Nicolas Baumgartner

Nicolas Baumgartner

Product and Pricing Manager
Tamedia
Switzerland

Ruth Betz

Ruth Betz

Consultant and Coach
Blue Engine Collaborative
Germany

Oksana Brovko

Oksana Brovko

Chief Executive Officer
Association of Independent Regional Publishers
Ukraine

Anna Careborg

Anna Careborg

Chief Executive Officer and Editor-in-Chief
Svenska Dagbladet
Sweden

Giulia Comba

Giulia Comba

Head of Global Acquisitions
The Guardian
United Kingdom

Angélica Domínguez Martín

Angélica Domínguez Martín

Customer Strategy Director, El Pais
Prisa Noticias
Spain

Lotta Edling

Lotta Edling

Editorial Director
Bonnier News
Sweden

Peter Fellman

Peter Fellman

Editor in Chief
Dagens Industri
Sweden

Nashua Gallagher

Nashua Gallagher

Head of Customer Journey Management
Neue Zuercher Zeitung
Switzerland

Klas Granström

Klas Granström

Editor-in-Chief
Expressen
Sweden

Lou Grasser

Lou Grasser

Director of Marketing and Product
Le Monde
France

Lina Hedenström

Lina Hedenström

Chief Executive Officer
NTM AB
Sweden

Kristin Heimdal

Kristin Heimdal

Country Manager, Norway
PodMe
Norway

Jo Holdaway

Jo Holdaway

Chief Data and Marketing Officer
The Independent
United Kingdom

Tor Jacobsen

Tor Jacobsen

Senior Vice-President, Consumer and Subscriptions
Schibsted
Norway

Haakon Johansen

Haakon Johansen

Chief Executive Officer
Ageda
Norway

Gábor Kardos

Gábor Kardos

Chief Executive Officer
444.hu
Hungary

Mio Kataoka

Mio Kataoka

Product Manager
Nikkei
Japan

Aleksander Kutela

Aleksander Kutela

Chief Executive Officer
Ringier Axel Springer
Poland

Trui Lanckriet

Trui Lanckriet

Data and Insights Director
Mediahuis Group
Belgium

Thomas Mattsson

Thomas Mattsson

Senior Advisor
Bonnier News
Sweden

Graham McDougall

Graham McDougall

Head of Subscription Growth, News & Sport
DC Thomson Media
United Kingdom

Wiebke Meeder

Wiebke Meeder

Chief Marketing Officer
Handelsblatt
Germany

Emmanuel Naert

Emmanuel Naert

Digital Acceleration Director
Medienhaus Aachen
Luxembourg

Fabio Napoli

Fabio Napoli

Business Digital Director
RCS Media Group
Italy

Amalie Nash

Amalie Nash

Senior Vice President, Local News and Audience Development
Gannett
United States

Greg Piechota

Greg Piechota

Researcher-in-Residence
INMA
United Kingdom

Kira Reibe

Kira Reibe

Head of Digital Subscriptions
Funke Mediengruppe
Germany

Michael Ribero

Michael Ribero

Chief Subscriptions Officer
The Washington Post
United States

Lena K. Samuelsson

Lena K. Samuelsson

Publisher
Aftonbladet
Sweden

Dietmar Schantin

Dietmar Schantin

Principal
Institute for Media Studies
United Kingdom

Maria Sgromo

Maria Sgromo

Head of Subscriptions, Corriere della Sera
RCS Media Group
Italy

Radhika Shukla

Radhika Shukla

Head of Subscription Growth
Times of India
India

Robert Skrob

Robert Skrob

Author, The Retention Point
United States

Ioana Straeter

Ioana Straeter

Programming and Events Director
INMA
Germany

Nele Toye

Nele Toye

Chief Revenue Officer, B2C
Medienhaus Aachen
Germany

Suzi Watford

Suzi Watford

Former Chief Marketing Officer and Executive Vice-President, Consumer
Dow Jones and The Wall Street Journal
United States

Robert Whitehead

Robert Whitehead

Lead, Digital Platform Initiative
INMA
Australia

More coming soon ...







About the Media Subscriptions Summit

INMA Media Subscriptions Summit is the news media industry's largest annual conference focused on subscription growth. In March 2023 in Stockholm, Sweden, we will meet for the sixth time.

The summit has three parts: a two-day leaders’ conference, one full day of practical workshops and an optional executive study tour.

We expect 300+ media professionals. Most of our participants are marketing, product, data and editorial executives, managers and senior specialists working in the reader revenue space.

We invite 40+ speakers on our stages – from the media industry pioneers to leaders and innovators, from academic researchers to consumer marketing experts and thought leaders.



About Stockholm

With headquarters of Bonnier, Schibsted, Skype and Spotify, Stockholm is one of the world’s media and tech capitals.

Sweden is the land of innovators – even if you don’t read Aftonbladet or Dagens Nyheter, listen to Spotify or call via Skype, you may have bought clothes and paid later with Klarna, your kids played Minecraft, you kept your books on the Billy shelf from IKEA and you drove Volvo.

But Sweden is also famous for ABBA, meatballs and high-percentage alcohol. And Stockholm is one of Europe’s loveliest cities, with its beautiful islands, harbor front and historic old town. There are more than 3,000 restaurants and bars in the city, and we hope you’ll enjoy your time here.







Supporters




Register


REGISTER ONLINE

REGISTRATION FORM (PDF)


Group Registrations

GROUP REGISTRATION FORM (PDF)

INMA corporate member companies get a discount on the Conference when registering five (5) or more people.
There are no discounts for the Study Tour.

Questions? Contact INMA

Tom Corbett

Head of European Division
Antwerp, Belgium
Dutch, English
Tel.: +32 486 37 13 36

E-Mail me