10:00 a.m.-12:30 p.m.
(New York time)
Master Class moderator
Espen Egil Hansen
Former Editor-in-Chief and CEO, Aftenposten
About this module
Newsrooms worldwide operate in an environment where polarisation, fake news, propaganda, and even attacks on media have become factors one has to take into account. In this module, we aim to be practical and study different approaches to differentiate journalism from misinformation. Editors and newsroom leaders will share examples and dilemmas from their own newsroom. We all understand that trust is essential, but how do we really build it?Tuesday, March 16
Module 2: How to drive engagement from high-quality storytelling
10:00 a.m.-12:30 p.m.
(New York time)
About this module
On one side, you have a range of storytelling approaches to choose from in creating your digital journalism. Sound, video, interactive graphics, long and short text, animations, data aggregation. On the other side, different devices and formats for consuming great journalism: podcasts, newsletters, mobile, social, events, push notifications, and print. What is the best practice for planning and execution when it comes to juggling all these options? And what really works in driving audience engagement that matters?Tuesday, March 23
Module 3: How to transform your newsroom
10:00 a.m.-12:30 p.m.
(New York time)
Key themes for this module
No other problem keeps editors more awake at night than this one: You have built a great digital strategy, now how do you get your newsroom onboard? Research, planning, and storytelling to production cycle organisation and meeting structure, print, and digital are two very different animals. What is the best way to balance the focus on print and digital? What capabilities are important in making quality digital journalism, and how do you move the newsroom towards a more digital and audience-oriented mindset?