News media innovation thrives at the intersection of product and data. New ways of engaging and monetising readers and advertisers have one thing at their core: a focus on customers.
In this five-module, virtual summit featuring 20+ world-class speakers and 12+ hours of expert-curated programming, learn how to win in 2021 and beyond.
See how the fastest-growing media companies organise, set goals and build culture that promotes experimentation and data-informed decision-making.
Discover how the world’s greatest media products are built from an in-depth workshop with Netflix guru Gibson Biddle to outstanding examples in the news media industry.
Learn how today’s leaders reach to the stars with new engagement metrics, democratising data and testing.
Check out the best practices in collecting first-party user data and translating it into new products for readers and advertisers.
After five sessions over three weeks, full of case studies and practical advice, you will walk away sharper, smarter and inspired by the best ideas from the INMA global network of product and data experts.