10:00 a.m.-12:30 p.m.
(New York time)

Master Class moderator

Jodie Hopperton
Product Initiative Lead, International News Media Association (INMA)

About this module

If you’re lucky, many people will have great ideas for new products. Or you may want a format for teams to make suggestions. How do you filter and prioritise ideas to work on and launch? We hear from experts on different evaluation methods, and how to communicate to ensure stakeholder buy in across the company.

10:00 a.m.-12:30 p.m.
(New York time)

About this module

In this module we speak to several innovation experts to get tips for experiments, prototypes, and testing to ensure product/market fit with the audience.

10:00 a.m.-12:30 p.m.
(New York time)

About this module

The tests are in, but how do we know if it was successful? In this module we look at different methods to measure and benchmark new products and how to continue to iterate to improve and innovate.