Because of the evolving situation regarding the COVID-19 pandemic, INMA is cancelling the World Congress of News Media in Paris April 23-28. Our overriding concern is the health, safety, and well-being of our participants. We look forward to seeing you at an INMA event when circumstances improve.
Posted: March 12, 2020
Check in and pick up your badge for the INMA Study Tour of Paris while meeting fellow participants over coffee.
Get a briefing of what to expect over the next two days in Paris, including an executive-level overview of the French and Parisian media markets.
Visit 1: Ouest-France
Ouest-France is a daily French newspaper known for its emphasis on both local and national news. With 2.4 million daily readers and a circulation of almost 700,000, it is the most read francophone newspaper in the world and even a performing digital platform. Ouest-France is owned by an association, and part of the Sipa Ouest-France Group, operating in France different activities, among them, 20 Minutes in joint venture with Rossel Group, 90 local weeklies sites in France. While Ouest-France’s leading regional news organisation is 400 kilometers west of Paris, they will travel to INMA to kick off our study tour with an overview of their operations and Group strategy on local and national market.
Visit 2: L’Obs
L'Obs, previously known as Le Nouvel Observateur, is a weekly French newsmagazine, founded in 1964. It is one of the most prominent French general information magazines in terms of print & digital audience and circulation. It aims to cover, describe and analyze the evolution of our society through all its components politics, ideas, culture and arts, lifestyle... with a social-democratic orientation. As the newsmag market has been really challenged in the last years, there was a need for a shift in the business model. Learn how a weekly News brand is dealing with the digital revolution.
Grégoire de Vaissiére
Visit 3: AFP (Agence France-Press)
AFP (Agence France-Press) is an international news agency headquartered in Paris – and immediately across the street from the INMA World Congress venue, Palais Brongniart. The world’s oldest news agency, AFP has news bureaus in 151 countries, transmitting stories, videos, photos, and graphics in French, English, Arabic, Portuguese, Spanish, and German.
Visit 4: Les Jours
A start-up news site, the subscription-based Les Jours is an information Web site launched in 2016 by a team composed mainly of former Libération journalists. The site deals with current topics through serval series of articles, called “obsessions”, with narrative techniques borrowed from TV series. This innovative editorial strategy has resonated with young readers (half of their subscribers are younger than 35). Some of its popular editorial series are re-purposed in the form of books.
Board bus at 08.00 for a prompt 08.15 departure to Le Monde. This trip can take between 15 and 40 minutes, depending on Paris traffic.
Visit 5: Le Monde
This past December, Le Monde celebrated its 75th birthday. From a single, double-sided page printed in 1944, Le Monde has since blossomed into a large media group, with more than 4.5 million daily clicks on its site. From print to web, there are over 500 journalists working for Le Monde, with many serving as foreign correspondents. The creation of a group helped strengthen the values of independence and its commitment to quality reporting. Digital evolutions allowed for an increase in readership and in distribution, helping Le Monde reach heights it had never seen in its history: nearly 330,000 subscribers, including 225,000 online. The editorial's freedom and ability to do investigative reporting, long-form articles and to provide reliable, contextualized and in-depth information is reinforced by this high circulation.
Visit 6: 20 Minutes
20 Minutes is a free daily newspaper aimed at commuters in France. The French 20 Minutes was launched in Paris in 2002 and spread to 11 other urban areas of France. Each edition includes both national pages and regional sections. Since its launch, 20 Minutes has led the market of free French newspapers.
Visit 7: Les Echos Publishing
Les Echos is France’s leading financial newspaper, founded in 1908 under the name of Les Échos de l'Exportation and owned by LVMH since 2007.
With 200 journalists and foreign correspondents, Les Echos offers a high-quality coverage of politics, economy and foreign affairs along with a large daily section devoted to business and market insights. This liberal newspaper published on weekdays is also eager to successfully adapt to the digital revolution. It has been thus conveying efforts to develop editorial innovations from "niche" newsletters to podcasts, resulting in a reach of more than seven million digital readers each month.
Visit 8: Le Parisien
Also owned by LVMH and housed in the same building as Les Echos, the newspaper was established as Le Parisien libéré (meaning The Free Parisian in English) in 1944 and was originally launched as the organ of the French underground resistance during World War II.
Today, Le Parisien is a daily newspaper published 7 days a week, covering international, national, as well as local news of Paris and its suburbs thanks to 9 local editions. Its practical and pedagogic journalistic approach, as well as its aim to stay close to the reader, makes Le Parisien particularly strong in terms of the audience with 22 million readers reached each month. Le Parisien’s digital presence is an important asset with 18,6 million monthly digital readers and almost 8 million followers on social media.