New Delhi Media Study Tour

JUMP TO: Monday | Tuesday


Monday, November 18

8:00-9:00 a.m.

Registration, Welcome tea & coffee, Executive briefing

The Imperial
Janpath, New Delhi

9:00 a.m.

Departure via bus for study tour

The Imperial
Janpath, New Delhi

The bus will board at The Imperial, New Delhi at 08:45 for a 09:00 departure. Dress is business casual. Wear comfortable walking shoes.

10:00 a.m.-12:00 noon

The Indian Express

The Indian Express
The Express Building, B1/B, Amaltash Marg, Sector 10, Noida, Uttar Pradesh

The Indian Express Group clocked 148 million unique users/month making one of the world's largest digital news groups by reach. It is also one of the few players that has grown a sustainable digital business without any capital burn.

This is an opportunity to meet the people behind this journey who will share their learnings in digital distribution, monetization, the extent to which print and digital newsrooms have integrated and all the work that remains to be done.

The Group includes financialexpress.com, loksatta.com, expressDrives.com and under the flagship indianexpress.com, ieMalayalam.com, ieTamil.com, ieBangla.com, inUth and EXPRESSAudio.

Presenters:

Nandagopal Rajan Nandagopal Rajan
Editor of New Media

Sumit Gulati Sumit Gulati
Business Head of FE.com

Anant Sharma Anant Sharma
Manager of Audio

Arjun Assi Arjun Assi
Product Manager of Apps

1:30-4:00 p.m.

Facebook

Lunch and Visit to Facebook
Two Horizon Center , Gurgaon, Haryana 122009

How Facebook works with News Publishers

At the study tour Facebook will cover its charter with news publishers including.

  • What's new with the Facebook Newsfeed
  • Product updates and best practices on topics like: Instant Articles, Social Video, Groups
  • Monetization updates
  • Third Party Fact checking and Facebook's work on fighting misinformation on the platform

Presenters: Facebook News Partnerships Team, India

Trushar Barot Trushar Barot

Roshan Panjwani Roshan Panjwani

Tithi Sharma Tithi Sharma

Susha Kaul Susha Kaul

5:00-7:00 p.m.

HT Media

Visit to Hindustan Times Ltd
Hindustan Times House, 18-20 Kasturba Gandhi Marg, Delhi

Digital transformation in a legacy print company

Most large, legacy organizations across sectors are keen to transform themselves to newer business models and bring in new technology to provide a great customer experience, and monetize the new millennial consumer. While many media organizations are in the throes of digital disruption, this is true for most businesses across sectors. The study tour will focus on digital transformation, why is it necessary, what needs to be done to win in this new world, how is HT Media driving this agenda including shift in organizational culture and mindset.

Presenters:

Abhesh Verma Abhesh Verma
Business Head, HT Digital Streams

Prasad Sanyal Prasad Sanyal
Editor, HT Digital Streams

Ajay Srivastava Ajay Srivastava
CTO, HT Media Ltd.

7:15 p.m.

Return to Imperial

Tuesday, November 19

9:00 a.m.

Departure via bus for study tour

The Imperial
Janpath, New Delhi

The bus will board at The Imperial, New Delhi at 8:30 for 09:00 departure. Dress is business casual. Wear comfortable walking shoes.

10:00 a.m.-12:00 noon

Visit to Times Internet Ltd

Plot 391, Udyog Vihar, Phase 3, Gurgaon, Haryana

Unlocking the next layer of growth with subscription businesses

Times Internet informs, enables, entertains 3 out of 4 online Indians with products that are category leaders and firsts. Today, the competitive advantage is helping Times Internet accelerate into subscription-based products. Two flagship products of the company that are steering this journey - ET Prime and TimesPrime. With 50 million MAUs (GA May 2019), Economic Times Digital drives the business news segment of India. Building on ET's success, Times Internet has launched ET Prime - a subscription only, high-quality, top-tier analysis destination on all things corporate India. TimesPrime is a subscription product, bundling core offerings of Gaana, Dineout, and TOI Plus, in one single membership. In addition, it offers exclusive benefits across food, movies, online shopping, travel, events, and more.

Building content experiences for digital Indians - ILN & Spotlight

Indiatimes Lifestyle Network (ILN), with flagship brands Indiatimes, MensXP and iDiva helps brands connect with smart, affluent, and passionate audiences. With experiences, branded content, editorial sponsorships, events, and strategic partnerships, ILN marries business objectives to data-driven advertising solutions across distinguished brands. ILN is setting a new precedent in India - marrying content, community and commerce.

Spotlight Brand Lab is Times Internet's content studio that co-creates brand stories and native editorial content. A recognised creative powerhouse with 16+ advertising awards, Spotlight solutions span across articles, videos, experiences and microsites. Backed by the media and technology infrastructure of Times Internet, Spotlight is rewriting the rules of brand integrations.

Puneet Kukreja Puneet Kukreja
ET Prime

Angad Bhatia Angad Bhatia
Indiatimes Lifestyle Network

Vivek Jain Vivek Jain
Times Prime

12:30 p.m.-3:00 p.m.

Google

Lunch and Visit to Google
Google Signature Towers, Delhi - Jaipur Expy, Silokhera, Sector 15, Gurugram, Haryana

The Google News Initiative was launched in March of 2018 as Google's effort to work with the news industry to help journalism thrive in the digital age. In the last year our News Lab has trained nearly 300,000 journalists in person and online around the world on digital tools for journalism, with a goal to reach 500,000 journalists by 2020. In this session, Google will share more about the Google News Initiative's work in India, as well as an overview on Google tools for the newsroom.

Geetika Rustagi --> Geetika Rustagi
Google News Labs Teaching Fellow

3:45-5:15 p.m.

StoryXpress

Visit to StoryXpress
Spaze iTech Park, Tower B4, Unit 523, 5th, Sohna - Gurgaon Rd, Sector 49, Gurugram, Haryana

StoryXpress specialises in content automation for new-age digital consumers. With videos taking over the social platforms, news and media companies should be producing more videos than before to stay ahead of the curve. However, producing videos manually is still a time-consuming task. StoryXpress with its video automation platform enables enterprises to create videos at scale. Learn how you can use technologies like AI to automate the content creation for the digital age.

Ankit Mishra Ankit Mishra
CEO and Co-Founder of StoryXpress

Chinmay Jindal Chinmay Jindal
CTO and Co-Founder of StoryXpress

6:15 p.m.

Return to Imperial