New Delhi Pre-Conference Seminars

JUMP TO: Seminar 1 | Seminar 2


Wednesday, November 20 - Seminar 1: Deep dive into the consumer ecosystem

9:30-10:00 a.m.

Registration & Welcome Coffee

10:00-11:30 a.m.

Impact of socio cultural patterns on content consumption and news brands

Presenters:

Rajan Bhalla Rajan Bhalla
CMO, HT Media Ltd, "Using Research to Win Back a Challenging Market - Meerut" - 2nd place - Best use of consumer research, INMA GMA 2019

Amer Jaleel Amer Jaleel
Group COO and Chairman, MullenLowe Lintas Group

Sairee Chahal Sairee Chahal
Founder, Sheroes

Amrita Tripathi Amrita Tripathi
Head, News Media Partnerships,Twitter

Moderator:

Pradyuman Maheshwari Pradyuman Maheshwari
Editor-in-chief & CEO, MxM India

11:30 a.m.-1:00 p.m.

How mobile and video journalism are driving a culture change?

Presenters:

Pulkit Sharma Pulkit Sharma
Co-Founder, khabri.com

Basant Rathore Basant Rathore
Senior VP, Strategy, Brand and Business Development, Jagran on "We the Daughters of India" - 1st place - Best use of video, INMA GMA 2019

Supriyo Sinha Supriyo Sinha
CEO Education Pratibha, ABP Pvt Ltd on Songe Achi - App Helping Anandabazar Patrika Go Hyperlocal, - 1st place - Best use of Mobile, INMA GMA 2019

Moderator:

Pradyuman Maheshwari Pradyuman Maheshwari
Editor-in-chief & CEO, MxM India

Wednesday, November 20 - Seminar 2 - Spearheading change via advertising & technology

1:30-2:00 p.m.

Registration & Welcome Coffee

2:00-4:00 p.m.

Browsing through the labyrinth of Smart Data

Presenters:

Presentation by Quintype technologies:

Neha Singh Ravigopal Kesari
Senior UI engineer, Quintype

Neha Singh
Director Client Insights, Comscore

Presentation by Jagran Prakashan Ltd on, "An App to Power a Parliament" - 3rd place - Best use of technology to generate revenue and engage - INMA GMA 2019

Presentation by Bennett Coleman & Company Ltd. on "Digital Transformation of Print Media Sales" - 2nd place - Best new corporate Innovation Initiative, INMA GMA 2019

Moderator:

Pradyuman Maheshwari Pradyuman Maheshwari
Editor-in-chief & CEO, MxM India

4:00-5:00 p.m.

Unleashing the potential of Native Advertising

Presenters:

Gomti Shankar
India, Country Manager, Taboola

Rameet Arora Rameet Arora
COO, HT Digital - HT Brand Studio Live

Moderator:

Pradyuman Maheshwari Pradyuman Maheshwari
Editor-in-chief & CEO, MxM India