(US$159)
(US$206)
Tuesday May 26, 2015, Marriott New Delhi, Aerocity.
This one day workshop is designed to show how Big Data can be leveraged to increase page depth and user stickiness to your website and also command premium rates for advertising.
In today’s digital world when everything is measurable, one of the key challenges is to measure the data around your audience. There are tools and technologies available to measure your audience and further leverage that key information in several ways: customize the content and ads that would interest the audience. Thus converting the power of digital to really harness the true power it offers... To know your audience.
Robert Whitehead
INMA International Board Member and McPherson Media Group, Australia linkedIn
Crystal Ball, Part III A, Marriott, New Delhi, Aerocity
Robert Whitehead
McPherson Media Group, Australia
linkedIn
Pre-Function Area, Crystal Ball Room Part III A, Marriott, New Delhi, Aerocity
Pawan Agarwal
Deputy Managing Director, Dainik Bhaskar
linkedIn
A crisp and yet detailed session on getting to pace with global trends and what it means for India.
Robert Whitehead
McPherson Media Group, Australia
linkedIn
Taboola is the biggest content network and we have no other than Adam, who founded Taboola to talk about what it takes to create a personalized experience for the users. While we learn from what the organization does, the focus is also on the thinking and the strategy behind the selection of the right content to displaying it in the most appealing way.
Adam Singolda
Founder, Taboola
linkedIn
The session will outline how the customer profile data and the ability target differentially is the big shift underway. Also showcase examples of what marketers are reading for. Also hear new revenue opportunities for publishers with a few international examples and what steps can be taken for the future.
Sunder Muthuraman
Gain Theory, WPP company
Pre-Function Area, Crystal Ball Room Part III A, Marriott, New Delhi, Aerocity
We will hear from industry leading CEOs and technology companies on the challenges and pit falls in implementing Big Data.
Panel Moderator: Gyan Gupta
CEO, DB Digital linkedIn @gyangupta
Panelists:
Jay Chauhan
CEO, Sky Hub
linkedIn
Sanjay Trehan
Business Head, Hindustan Times Digital
linkedIn
Sukirti Gupta
CEO, Jagran New Media
linkedIn
Amit Sharma
Solutions Architect, Amazon Web Services
linkedIn
Pre-Function Area, Crystal Ball Room Part III A, Marriott, New Delhi, Aerocity
Hear from Google and their technology partners how Google technologies make Big data analytics quick, easy & affordable. Hear how your peers are using Google Big Data to obtain astounding business results.
Deepak Garg
Director, Cloud Solutions at MediaAgility
linkedIn
Insights and Learnings from an Indian media company on what they are doing regarding Big Data
Gyan Gupta
CEO, DB Digital linkedIn @gyangupta
Big Data is no longer a new term in India Media houses. But has it been adopted and has it delivered to what it promises? In this session, we will hear how foreign media houses have leveraged Big Data and used it to increase returning users, track popular news items, do A/B testing and raise operational efficiencies.
Amit Sharma
Solutions Architect, Amazon Web Services
linkedIn
Robert Whitehead
INMA International Board Member and McPherson Media Group, Australia linkedIn
Well, after that long a day, sum up your learnings with a few more conversations over a glass to wine or a chilled beer at the Studio I, Marriott, New Delhi, Aerocity
J.W. Marriott Hotel New Delhi Aerocity
Asset Area 4 - Hospitality District
Delhi Aerocity
New Delhi 110037
The INMA Big Data for South Asia Media Summit will attract newspaper executives interested in making Big Data work for them.
See Who will Be ThereWhat is the attire?
Business casual
How to get to venue
Click here for a map of the Summit venue at J.W. Marriott Hotel New Delhi Aerocity.
What will the weather be like?
Expect 20°C-36°C
Sponsorship
Contact INMA's Priya Marwah to learn more
About New Delhi
Language
English
INMA South Asia Board
Click below to reserve your spot at the INMA Big Data for South Asia Media Summit
Priya Marwah
New Delhi, India
Phone: +91 98-71-996878
Click here to e-mail me