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Promoción Tecnológica y Comercial (Protecmedia), S.A.
CIF: ESA 28 641413 C/ Julián Camarillo, 29
Madrid 28037

+34 91 573-0808 (o)
+34 91 573-4409 (f)

Andrés Checa

Marketing Manager
Promoción Tecnológica y Comercial (Protecmedia), S.A.

Promoción Tecnológica y Comercial (Protecmedia), S.A.

Professional background

Just when I was working as Journalist, I changed newsroom for the challenge of researching the applied technology to news media corporation necessities. Since then, I have seen and participated in the transformation of this industry along more than 30 years. It has been really an amazing journey. I never thought that this evolution could be so fast and deep.

What I am doing now

Marketing Manager

Year Andrés joined news media industry


Accomplishment of which Andrés is proudest

What I have tried over these years has been to contribute with my journalistic insight into the practical and realistic application of technological advances to the newspaper industry.

Accomplishment of which Andrés is proudest

In my opinion, INMA is one of those institutions that this industry asks because boosts the knowledge of innovative experience and takes the pulse of this industry.

Long-term challenges facing news media industry

No doubt: being profitable at the digital era. News companies are carrying out a transformation process that have to end in a sustainable business model.

Personal message

We have the chance to shape the future of our business. Be creative, do not be afraid to make mistakes, let's take risks controlled.