Media Subscriptions Summit 4.0
The news industry’s premier event dedicated to the fullest and broadest look at the cutting edge of subscription best practices and strategies will go virtual for the first time in 2021. Yet we will maintain the energy built up over the past three years with 12 hours of programming over five modules breaking down subscriber acquisition and retention, the emerging registration-data capture funnel, the ramp-up of logins, reader engagement, and niche products to keep subscriber interest high. We will look at the math behind ARPU and where the line between subscriber volume and revenue should be. The INMA Subscriptions Summit is the news industry’s ultimate benchmark, will be a Zoom event, and will be curated by INMA Readers First Initiative head Greg Piechota.
World Congress of News Media
The INMA World Congress is the news media industry’s pinnacle for what’s happening next, the latest strategies, and emerging best practices in subscriptions, data, advertising, and product/tech. Deep into the COVID-19 crisis, the news industry has witnessed a complicated W-shaped recovery that seems to surf along with the fortunes of pandemic lockdowns and business fortunes. Over 15 hours of programming and six modules, INMA will do for the news industry what it does best: distill what news companies need to know to make it to the other side of the “new abnormal” in 2022 and beyond – what the recovery lift-off looks like, where are the opportunities, what to prioritise, and how to connect your teams to the international “best of the best” in how to grow audience, revenue, and brand. This 91st annual INMA World Congress is a Zoom event and will be curated by INMA CEO Earl J. Wilkinson.
South Asia Media Summit
Join INMA in a deep dive into the strategies, transformations, inspirations, and celebrations of the South Asia news media scene. Over two days and five hours of programming, the INMA South Asia Media Summit will feature South Asian case studies on how to grow revenue, audience, and brand as publishers emerge from the pandemic and lockdowns. This event is free to INMA members in India, Pakistan, Bangladesh, Sri Lanka, and Nepal.
Latin America Media Summit
Media executives from throughout Spanish Latin America will gather for this virtual summit aimed at presenting best practices to grow audience, advertising, and brand. Learn from Latin American peers the practicalities of balancing print and digital in fast-changing markets from Mexico in the north to Chile in the south. Learn about the transformation of the journalism business model, new audience opportunities, the challenge of innovation. This event is free to INMA members in Latin America.
Product and Data For Media Summit
The intersection of product and data at news media companies is producing an explosion of innovation that is resulting in new ways of engaging and monetising readers and advertisers. In this five-module, virtual summit featuring 13 hours of world-class programming, learn more about setting strategies and priorities, product methods, prototyping and experimentation, measurement and KPIs, along with practical applications of data throughout your media company. You will walk away inspired by the new ways value is created at media companies.
Africa Media Summit 2.0
How African news publishers continue to grow audience, revenue, and brand as publishers make the difficult transition from print to digital will be the focus of the INMA Africa Media Summit. Over two days and nearly eight hours, hear directly from peers throughout Africa on their best practices in the face of societal and business challenges. As always, INMA will focus African participants on the business of news media: audience development, advertising, the smart use of data and insights, and emerging digital models that work for emerging markets. The Zoom summit is free to African participants.