17-18 November 2021
How African news publishers continue to grow audience, revenue, and brand as publishers make the difficult transition from print to digital will be the focus of the INMA Africa Media Summit. Over two days and nearly eight hours, hear directly from peers throughout Africa on their best practices in the face of societal and business challenges. INMA will focus African participants on the business of news media: audience development, advertising, the smart use of data and insights, and emerging digital models that work for emerging markets.
30 November 2021
The fundamentals of data strategy for news media companies and practical applications of data to accelerate audience engagement, reader revenues, and advertiser revenues is the focus of this free one-day global event by INMA and the Facebook Journalism Project, in collaboration with the International Center for Journalists (ICFJ). Based on learnings of the Audience Analytics Accelerator Latin America 2021, learn how 15 publishers worked together on using data and analytics to shift their companies to become customer-centric.