INMA releases publication highlighting year's top news marketing campaigns


IINMA today released “Best In Newsmedia Marketing 2011,” highlighting the 91 winning entries in the recently completed INMA Awards — considered the top newspaper marketing campaigns from the past year.

For the “Best In Newsmedia Marketing 2011” e-publication:

The 91 creative marketing campaigns included in this new e-publication aim to grow print circulation, readership and usage of news across platforms, advertising sales, brand awareness, new products, and bottom-line results.