Satisfying Audiences Blog
About This Blog
INMA's Satisfying Audiences Blog aims to reflect the myriad content news media companies produce to engage audiences — from journalism and audio content to newsletters and events. As reader revenue becomes the business model for publishers around the world, these efforts are key to the future of the industry.
Top 10 Viewed Satisfying Audiences Blog Posts From the Past Year
- 7 ways Millennials, Boomers read news differently
- 11 customer experience trends media companies must understand for 2018
- Research: The importance of trusted news sources during an election
- De Standaard’s move to Brussels puts the newsroom at the heart of its news
- 11 audience insights remembered from 2020
- How Nordic news media companies measure engagement, loyalty
- Sydney Morning Herald, Age focus on what content doesn’t work to create more of what does
- 3 strategies to end your digital subscription plateau
- 3 ways to use nostalgia to engage audiences
- Sydney Morning Herald, Age launch premium subscription, products during pandemic