The November edition of Ideas Magazine is now online and available to INMA members.
The magazine features a cover story by consultant and former Haaretz web editor Grig Davidovitz that suggests news companies must free themselves from the inflexible templates used for their digital platforms today so that they can create "news shows" beyond the iPad into an information cloud that will allow multi-device interaction. It's titled “The iPad Lesson.”
The magazine also features 13 revenue-generating case studies from INMA members.
The magazine can be downloaded by INMA members two ways:
Ideas Magazine is available to you for free as part of your membership in INMA. Every edition is packed with inspiring ideas to grow your company's audience, advertising, brand and profits — and think differently in today's fast-changing environment.