India is witnessing a growing market for podcast listeners, attributed to rising smartphone penetration, dipping mobile data prices, and Millennials’ growing affinity towards on-demand content.

Monthly podcast listeners in the country crossed 40 million at the end of 2018, growing 57% annually. In fact, India is the world’s third-largest podcast market according to PwC.

At an upcoming Webinar on Thursday, February 20, Anant Nath Sharma, head of Express audio, will share The Indian Express Audio story with INMA members. The Webinar will delve into insights about strategy, product culture, growth, and technology at news media company. Umesh Barve, head of India partnerships/Audioboom, will moderate this session and talk to Sharma about revenue models, future monetisation opportunities, and scalability plans.

Webinar details:

Date: Thursday, February 20, 2020.

Time: 4:00 p.m. - 5:00 p.m. New Delhi time.

Cost: Free for you as an INMA member. Webinars are only available to INMA members.

Register: You can register here, or send an e-mail to Krista Avedikian at krista.avedikian@inma.org for more information.

For information on all upcoming INMA Webinars, visit here.