INMA reveals finalists for 2022 Global Media Awards

By Dawn McMullan

INMA

Dallas, Texas, USA

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The International News Media Association (INMA) today announced 333 finalists in the 2022 INMA Global Media Awards, with a prominent theme among entries being how to capture audiences and keep them close to the brand.

While pandemic coverage was a consistent topic again this year, other topics dominating entries included health, climate change, and reaching out to Millennials via concerts, competitions, awards, tech, music, and parenting.

Bennett, Coleman & Co. Ltd. (BCCL), Russmedia, HT Media, Media 24, and Schibsted generated the most finalist nominations. Leading the finalist list are entries from India (60), United States (31), Austria (30), New Zealand (23), United Kingdom (23), Norway (22), Germany (19), and Australia (17).

The Global Media Awards, which have been presented by INMA since 1937, received 854 entries from 252 news brands in 46 countries. The finalists hail from Africa, Asia/Pacific, Europe, Latin America, and North America. 

First-place winners, regional winners, and the global “Best In Show” will be unveiled June 9 in a virtual announcement. 

Judging was held in February with 50 media experts from 24 countries and was focused across 20 categories, including news brands, media platforms, subscriptions, advertising, data and insights, product, and newsrooms.

The 854 entries in this year’s Global Media Awards competition are live on INMA.org in the Best Practices archive. Finalists may be viewed publicly until May 1, while all other entries are reserved exclusively for INMA members. INMA has more than 7,200 “best practices” from the past decade of Global Media Awards competitions, sortable to finalists and winners, category, year, and country.

About International News Media Association (INMA)

The International News Media Association (INMA) is a global community of market-leading news media companies reinventing how they engage audiences and grow revenue. The INMA community consists of nearly 20,000 members at 900+ news media companies in 83 countries. INMA is the news media industry’s foremost ideas-sharing network with members connected via conferences, reports, Webinars, virtual meetings, an unparalleled archive of best practices, and strategic initiatives focused on digital subscriptions, smart data, product, advertising, newsrooms, and the publisher relationships with Big Tech. 

The 333 finalists from these 20 categories are listed below.
The 333 finalists from these 20 categories are listed below.

Global Media Awards finalists

EDITOR'S NOTE: Finalists below are listed alphabetically. Click on the campaign name to view the complete entry. These entries are open to the public through May 1.

Category 1: BEST BRAND AWARENESS CAMPAIGN

Regional Brands

National Brands

Groups

Judges awarded only four finalists in the Group segment. 

Category 2: BEST PUBLIC RELATIONS OR COMMUNITY SERVICE CAMPAIGN

Regional Brands

National Brands

Groups

Category 3: BEST USE OF AN EVENT TO BUILD A NEWS BRAND

Regional Brands

National Brands

Groups

Judges awarded only three finalists in the Group segment

Category 4: BEST IDEA TO ENCOURAGE READER ENGAGEMENT

Regional Brands

National Brands

Groups

Category 5: BEST USE OF PRINT

Regional Brands

National Brands

Groups

Category 6: BEST USE OF VIDEO

Regional Brands

National Brands

Groups

Judges awarded only five finalists in the Group segment. 

Category 7: BEST USE OF AUDIO

Regional Brands

National Brands

Groups

Judges awarded only five finalists in the Group segment. 

Category 8: BEST USE OF SOCIAL MEDIA

Regional Brands

National Brands

Groups

Judges awarded only three finalists in the Group segment. 

Category 9: BEST INITIATIVE TO ACQUIRE SUBSCRIBERS

Regional Brands

National Brands

Groups

Category 10: BEST INITIATIVE TO RETAIN SUBSCRIBERS

Regional Brands

National Brands

Groups

Judges awarded only three finalists in the Group segment.

Category 11: BEST SUBSCRIPTION NICHE PRODUCT

Regional Brands

Judges awarded only four finalists in the Regional segment. 

National Brands

Groups

Judges awarded only three finalists in the Group segment. 

Category 12: BEST IDEA TO GROW ADVERTISING SALES

Regional Brands

National Brands

Groups

Category 13: MOST CREATIVE USE OF ADVERTISING FORMATS

Regional Brands

National Brands

Groups

Judges awarded only five finalists in the Group segment. 

Category 14: BEST MULTI-CHANNEL CLIENT ADVERTISING CAMPAIGN

Regional Brands

National Brands

Groups

Category 15: BEST INTERNAL DATA DASHBOARD AND REPORTS

Regional Brands

Judges awarded only four finalists in the Regional segment.  

National Brands

Groups

Category 16: BEST USE OF DATA TO DRIVE A BUSINESS RESULT

Regional Brands

Judges awarded only two finalists in the Regional segment. 

National Brands

Groups

Category 17: BEST NEW DIGITAL PRODUCT

Regional Brands

National Brands

Groups

Category 18: BEST PRODUCT ITERATION

Regional Brands

National Brands

Groups

Category 19: BEST INNOVATION IN NEWSROOM TRANSFORMATION

Regional Brands

National Brands

Judges awarded only three finalists in the National segment. 

Groups

Category 20: BEST USE OF VISUAL JOURNALISM AND STORYTELLING TOOLS

Regional Brands

National Brands

Groups

Winners in the INMA Global Media Awards competition will be announced virtually on June 9.

About Dawn McMullan

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