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INMA experiments with packaging conference executive summaries as PDFs


IINMA will experiment over the next 10 weeks with curating conference executive summaries into PDF format for members — a first for the association.

Just as news companies are looking for new ways to engage with readers digitally, so is INMA.

For the past 15 years, INMA has produced conference executive summaries for its members — with our aim to be at industry events when you can't. These summaries have resided on the INMA Web site, which will continue to be the case.

In the coming weeks, we will simultaneously place PDF versions of these summaries in your “My Publications” folder — when logged in under “My Dashboard” at the top right of all pages.

Why do this? Because we want to find more and more pathways to valuable INMA content. If this format proves useful to members, we will continue this process beyond the 10-week trial.

We thought doing this at the height of conference season would be a sufficient trial.

Click here to view the most recent conference executive summaries in PDF format. And let us know what you think!

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