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New multi-media studio extends Newsday’s reach

By Paula Felps

INMA

Nashville, Tennessee, USA

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On November 3, 2020 — election night in the United States — Newsday launched a state-of-the-art television studio. Providing live coverage throughout the night, the Newsday team broke down races from the local to the national level, providing the kind of up-to-the-minute in-depth analysis and live reporting the daily newspaper simply wasn’t able to offer in the past.

Newsday's studio launched on November 3 and provides local, regional, and national election coverage.
Newsday's studio launched on November 3 and provides local, regional, and national election coverage.

The studio was the first step toward the creation of a cutting-edge multi-media facility that was unveiled on March 15. It includes a space for live-streaming video productions with an audience of up to 80 people and boasts surround sound and live-streaming production capabilities. It also has a separate entrance, which means companies can rent the space for their own presentations and events. The facility spaces can be rented independently, or multiple spaces can be used on a project.

In addition to creating its own shows, Newsday Productions now provides a variety of services for clients, ranging from pre-production to distribution. Through this, Newsday can help other companies create and distribute their messages while at the same time strengthening the Newsday brand and providing new revenue opportunities.

The multi-media facility has multiple spaces, including this studio with seating for up to 80 people.
The multi-media facility has multiple spaces, including this studio with seating for up to 80 people.

“These are the most advanced production facilities on Long Island,” said Jamie Claudio, director of business development for Newsday Productions. “I am so proud to bring these services to our area organisations and businesses.”  

Everywhere at once

The broadcast studio is equipped with 4K/HD technology and has four fully robotic studio cameras. It also has a virtual set that implements Augmented Reality, allowing Newsday to give the appearance that it is broadcasting from different locations on Long Island. The Newsday team used AR on its inaugural election night coverage, but there are unlimited options to how it can be used.  

Newsday owner Pat Dolan called the launch of the facility “a pivotal movement” for the company, adding that this is “the next step in our continuing transition to a digital multi-media future.” It allows for new types of content creation using videos, broadcast interviews, documentaries, and multi-part series.

The new studio will help Newsday further transition to a digital multi-media future.
The new studio will help Newsday further transition to a digital multi-media future.

Already, it has launched Newsday Live, a series of virtual events that cover topics including health, education, business entertainment, and more. It is also in the process of developing news, sports, opinion-based programming, and other shows.  

“When in-person events start up again, the interactive space will be the new home to our Newsday Live series,” said Kim Como, communication manager for Newsday Media Group. “Our multi-media space … will strengthen our commitment to new types of content and creative storytelling.”

About Paula Felps

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