About This Blog
The Ideas Blog captures the practical discussions and case studies of news media company practitioners to grow revenue, audience, and brand.
812 Blog Posts
Top 10 Viewed Ideas Blog Posts From the Past Year
- Wall Street Journal builds young audience with The Future of Everything Festival
- New York Times Readerscope turns article data into action
- Google’s planned audio news service is dangerous for news industry
- Ekstra Bladet, JP/Politikens Hus launch platform to address third-party data blocking
- Kristeligt Dagblad increases digital engagement 95%
- Bennett Coleman & Co. streamlines, reduces costs with digital ad sales, pricing ecosystem
- Seattle Times Analytics Hub measures story performance, tracks subscriber journey
- Schibsted study identifies what really makes a native ad campaign successful
- Dallas Morning News increases newsroom satisfaction with mentoring programme
- Is your media company turning off readers with its subscription cancellation policy?