About This Blog

Product and tech go hand-in-hand at news media companies these days, discovering what audiences need and how to get it to them.

Newsday conducts market research, inventories data to serve local community

21 April 2021 By Kai Teoh

Personalised Your Globe feature informed by data, increases engagement

20 April 2021 By Garth Thomas

5 podcasts feature feminist content in Mexico

29 March 2021 By Mitzi Hernández

How Kleine Zeitung conducted its first “design sprint” remotely

22 March 2021 By Michael Sommer

Virtual product trials improve Globe and Mail’s product development

28 February 2021 By Garth Thomas

Funke Mediengruppe shares 9 tips for hitting newsletter goals

21 December 2020 By Ruth Betz

4 podcast pitfalls brands need to avoid

25 October 2020 By Garth Thomas

5 priorities define Globe and Mail’s new educational subscription programme

22 September 2020 By Garth Thomas

Load More INMA Ideas

Funke Mediengruppe focuses on new content projects during COVID lockdown

20 September 2020 By Ruth Betz

Mediahuis shares 3 newsletter lessons learned

11 August 2020 By Pieter De Smet

Zero Canada keeps Globe and Mail’s readers informed, hopeful during pandemic

09 August 2020 By Garth Thomas

Load More INMA Ideas

Stibo DX: The What, Why, and How

Mediahuis streamlines newsletter creation, sign-up process

08 June 2020 By Pieter De Smet

Adaptable formats, trust offer key to virtual media events

07 June 2020 By Garth Thomas

Globe and Mail helps content advertisers in face of COVID-19

12 April 2020 By Garth Thomas

Load More INMA Ideas

Tipser - Ecommerce

Introducing Cicero AI, Globe and Mail’s information mining tool

08 January 2020 By Garth Thomas

Speaker, brand quality are key to Globe and Mail’s event success

17 November 2019 By Garth Thomas

Globe and Mail considers commercialising its data platform

22 September 2019 By Garth Thomas

Load More INMA Ideas

ProtecMedia AI Technology

Globe and Mail’s 28 newsletters drive revenue, engagement

15 July 2019 By Garth Thomas

Globe and Mail highlights growing businesses, diversifies revenue for news brand

06 June 2019 By Garth Thomas

Sydney Morning Herald uses systematic experiments to enhance product, services

20 May 2019 By Antony Pinshaw

Load More INMA Ideas

Piano

Blog Authors

Ruth Betz

Director Digital Transformation

Funke Mediengruppe

Hamburg, Germany

The Dallas Morning News

The Dallas Morning News

Dallas, Texas, USA

Mitzi Hernández

Podcasts Producer

OEM

Mexico City, Mexico

Michael Sommer

Digital Product Designer

Kleine Zeitung

Graz, Austria

Kai Teoh

Data Journalist and Technical & Data Manager of Newsday Google News Innovation Project

Newsday

Melville, New York, United States

Garth Thomas

Managing Director, Business and Financial Products

The Globe and Mail

Toronto, Ontario, Canada

Why Become A Member?

Strategic Reports

Total access to all INMA reports on just-in-time topics, trends, and case studies
Member Directory

The most powerful tool in media: global peer connections at the leading companies
Industry Headlines

Daily news industry headlines personally curated by INMA, inclusive of archives
Best Practices

Thousands of best practices and case studies to grow audience, revenue, and brand
Crowdsourced Ideas

Learn what fellow INMA members are prioritising: most-read, social shares, searches
Conference Presentations

Thousands of INMA conference presentations for ideation and benchmarking
Webinars

Bring INMA to your computer or phone with exclusive case study-based Webinars
Newsletters

Subscribe to 20+ newsletters by latest content, topic, or world region
Conference Discounts

Members enjoy up to 50% registration discounts on INMA conferences worldwide

Become A Member

Already have an account? Log in now

By continuing to browse or by clicking “ACCEPT,” you agree to the storing of cookies on your device to enhance your site experience. To learn more about how we use cookies, please see our privacy policy.

I ACCEPT