On September 30, INMA awarded 30 young professionals around the world with its second class of “30 Under 30” award as part of its Young Professionals Initiative. This is the fifth in a series of 30 features about these impressive rising media stars who are shaping our industry.
By the age of 14, Julia had already embarked on her journalism career, freelancing for two local newspapers. After completing studies at the renowned Axel Springer Academy and serving as an editor at Welt, she joined the team of Business Insider.
During her first week there, she pitched the idea for her own weekly column. That column “won our readers by storm,” said Jakob Wais, managing editor.
“Earlier this year she transformed her column into a weekly newsletter, which is now outgrowing every other newsletter we have.”
Julia and her team of editors are now implementing a strategy to make the newsletter a major source of revenue for the company. That innovation is typical of her approach to journalism.
“I want to be one of the top executives in journalism who are not only specialists in their writing and researching techniques — but also in leading their team. I want to encourage and empower young team members to explore their possibilities, to try out new things and journalistic formats.”
And she is leading by example.