30 Under 30: Claudia Mann of Futter Magazine/Kleine Zeitung
Editor's Inbox | 14 November 2021
On September 30, INMA awarded 30 young professionals around the world with its second class of “30 Under 30” award as part of its Young Professionals Initiative. This is the 17th in a series of 30 features about these impressive rising media stars who are shaping our industry.
If you met Claudia Mann, she would introduce herself as a university teacher, TV show host, and editor-in-chief of Kleine Zeitung’s youth magazine, Futter. But that’s only a small part of what she does.

Her exclusive investigative reporting has led to institutional-level changes in the government, and she is constantly looking for new experiences and challenges. But the biggest project she and her team are working on is an award-winning TV show called Was geht?.
Claudia was given the reins of the show just two episodes in — even though she didn’t have prior TV experience.
The programme, which targets a young audience and is designed to fight the alarming trend of fake news and instead foster critical thinking, has become a hit under her guidance. It covers topics such as conspiracy theories, global warming, and the refugee crisis.
“As a media professional, I can use my power to spread awareness regarding issues like this. It may sound cheesy or even naïve, but … I want to help make the world a better and more just place.”