An introduction to the INMA Product Initiative
From Product Initiative Lead Jodie Hopperton
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Join product peers for practical members-only upcoming video meetups and on demand webinars
ink to the best product minds, exchange ideas, at master classes focused on building customer-informed products and going beyond traditional news products. See schedule here
For corporate members of INMA, connect your product teams with Jodie Hopperton for private mentoring.
See our latest report on How Product Is Leading Media's New Growth Path. Click here to view.
February 14 | Meeting
February 22 | Webinar
March 22 | Meeting
March 29 | Webinar
April 26 | Meeting
February 01, 2023
December 14, 2022
September 14, 2022
June 15, 2022
March 23, 2022
February 09, 2022
November 10, 2021
ALL PRODUCT INITIATIVE MEET-UPS ON DEMANDFebruary 01, 2023
January 25, 2023
January 24, 2023
January 11, 2023
January 10, 2023
December 21, 2022
ALL PRODUCT INITIATIVE BLOGS01 February 2023 | INMA Webinar: Creating a New Product Within a Legacy Brand
14 December 2022 | INMA Webinar: Creating a Great Content Experience with Fragmented News
17 November 2022 | Product and Data For Media Summit
17 November 2022 | Product and Data For Media Summit
17 November 2022 | Product and Data For Media Summit
ALL PRODUCT INITIATIVE PRESENTATIONSWhat do news organisations need to do to create, deliver, and innovate the best possible products for their audiences? As news organisations expand across platforms, product roles have become an instrumental part of the organisation. The INMA Product Initiative aims to surface best practices for product thinkers in news media. The INMA Product Initiative was approved by the association’s Board of Directors and implemented January 1, 2021.
Jodie Hopperton is a British media executive based in Los Angeles. Jodie’s career spans over 15 years and multiple countries working with technology start-ups in addition to roles such as head of interactive at Trinity Mirror in the United Kingdom and director EMEA, syndication and licensing for The New York Times in Paris.