Advertising and Sponsoring With INMA
INMA represents one of the newspaper industry's untapped opportunities to reach your target audience. Regardless of your company's interest, budget, and marketing goals, we offer many venues for you to make the most of your marketing investment. We can also tailor customised marketing packages to accommodate a company's particular needs. To reach these elusive executives, INMA offers qualified companies four core marketing venues. Click on any section for deeper explanations and rates for 2006:
Ideas Magazine is the official print publication for INMA members. This four-colour, 60-page glossy magazine is published bi-monthly (6 times a year), has a circulation of 1,500, a readership approaching 4,500, and a shelf life that is measured in years. Please note that INMA will re-launch Ideas Magazine in its April edition with a circulation to nearly 6,000 top executives! Click here for rate card, specifications, and submission deadline information.
INMA's four web sites represent a 24/7 lifeline to busy newspaper executives seeking ideas and inspiration in real-time. INMA.org is the association's primary web site consisting of association databases, a functional interface with association activities, updated content, and more. Nearly 3,500 visitors explore INMA's web site each month, viewing 33,000 pages. The web site garners more than 36,750 page impressions per month and up to 1,200 impressions each business day. Other web sites include The Newspaper Industry, La Industria del Periódico, and Revista Ideas-Online. Click here for rate card, specifications, and submission deadline information.
INMA's four e-newsletters are sent regularly to the e-mail in-boxes of thousands of newspaper executives. The Newspaper Industry E-Newsletter is the association's weekly English-language headline service, while its Spanish-language "twin" is La Industria del Periódico. Click here for rate card, specifications, and submission deadline information.
INMA conducts more than a dozen conferences each year -- mostly in North America, Europe, and Latin America. Some conferences have trade shows, while all conferences have function sponsorship opportunities. Our sponsors' financial support helps INMA to provide internationally recognized speakers, special activities and events, and facilities that attract top marketing executives. Click here for rate cards and specifications.
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Total Community: INMA currently has a total community of 5,588 in 121 countries -- a diverse group of marketing, commercial, and publishers from around the world.
Region: Regionally, 48 percent of the INMA community is in North America; 23 percent, Europe; 11 percent, Latin America; 10 percent, Asia; 6 percent, South Pacific; 2 percent, Africa; and 1 percent, Middle East.
Position: More than half of the INMA community represents senior management at newspaper companies. Others include industry analysts, suppliers, consultants, academics, students, advertising agencies, and advertisers.
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