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Blow It Up: Sales Strategies for Disruptive Technologies
How to Make the Multi-Platform Sales Engine Work
This Is a Free World, So What Are You Talking About?
Ramifications of Apple Tablet and E-Reader Phenomenon
Publishers and Their Customers Confront The Future Of Paid Publishing Commerce
Content Monetisation In Context of Segmented Audiences
The future of content in a connected economy
Why paywalls, the iPad, and brilliant content may not be the saving grace of the newsmedia industry. What will people pay for? Context, social connections, and access, among other seemingly non-intuitive commodities and experiences the content industry should be more focused on.
Entrepreneurs prove successful advertising doesn’t have to be complicated
Agora partners with two European entrepreneurs to take the middle man out of buying advertising, selling simple ads directly through web sites.
Diversified passion products meet advertiser, reader needs
Schurz Communications applies the Newspaper Next innovation process, learning to creatively challenge traditional boundaries by listening to customers and communities while also bringing in new revenue.
The e-volution of “new print”
Betsy Frank, chief research and insights officer at Time Inc., moderated a panel discussion about the effect iPads and other e-readers will have on the print publishing industry in particular and the ...

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Blow It Up: Sales Strategies for Disruptive Technologies
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