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The Latest Articles

The following articles, blogs, and reports were posted to within the last 30 days. Most articles are member-exclusive.

Thursday, February 11

Why sales enablement strategy + technology = increased ad revenue

Toronto Star Idea Factory stimulates new products, revenue

Wednesday, February 10

KM Media brings in revenue creating marketing plans for nightclub, football club

Herald Sun finds digital success with integrated, not digital-only, newsroom

Tuesday, February 9

Will the past predict the future of publishing … again?

A night out with De Standaard turns subscribers into ambassadors

Monday, February 8

Is your news media company supporting a profitable sales team?

Advertiser-supported tablet-only magazines keep growing at Tablet Media

Sunday, February 7

Seven West Media lands digital advertising contract using virtual reality pitch

4 best practices for choosing metrics tools, dashboards

Thursday, February 4

If your media company isn’t tracking data, it isn’t optimising data

Why MittMedia thinks its robot journalists may be saving jobs

Wednesday, February 3

4 reasons Web hosting offers sustainable revenue growth for media companies

Algorithms, automated content optimisation are key to publisher competitiveness

Tuesday, February 2

Database design: What to get, what to keep, what to shed

Expressen’s new product lab innovates its way to younger audiences

Monday, February 1

Start-up Storyful defines its innovative culture after News Corp acquisition

What the media industry can learn from David Bowie

Sunday, January 31

How Snapchat works for advertisers

Philadelphia Media Network profits from digital incubator partnerships

Thursday, January 28

New audience measurement helps publishers capture multi-platform data

Eenadu makes female readers a priority with events, print product

Wednesday, January 27

How legacy media reps can bring in more digital revenue

Fairfax Media designs to please 7 million readers with adaptive experience

Tuesday, January 26

The 7-minute rule of online video

Bee Media focuses ad sales efforts on 3 factors to grow changing business

Monday, January 25

Editorial-led product development team at Economist changes innovation internally

Ad blocking is more about personal data than on-target ads

What Dallas Morning News is learning from its partnership with Silicon Valley’s Matter

Sunday, January 24

Apple changes to app purchases, iAds affect publishers worldwide

Kompas prepares Indonesian cities for urbanisation while increasing revenue

Thursday, January 21

Did you miss the deadline for INMA Global Media Awards?

Why there is no downside to programmatic advertising

Wednesday, January 20

Tuesday, January 19

Data Privacy Day is a good time for news media companies to be #PrivacyAware

Wisconsin Media brings in new ad revenue with community-focused campaigns

Monday, January 18

Times of India meets 4 innovation goals, sees 200% innovation growth in 3 years

How to automate communications while maximising customer relationships

South American media companies walk strategic line between print, digital

Sunday, January 17

“Me” generation requires news media companies to rethink content delivery

Palm Beach Post increases digital engagement with trending articles Web site

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