INMA honoured Marcelo Benez, chief commercial officer of Brazil’s Folha de S. Paulo, with the Silver Shovel Award on Tuesday night in New York for career service and contributions to the organisation.  

In case you missed it — or if you were among the 300 or so guests at the Harvard Club and just want to relive the moment — here is a video capturing the surprise:

“Thank you very very much,” Benez said, as he took the podium, apologising for his English. It’s a big surprise for me. It’s a big pleasure to have been serving INMA for more than 10 years. We are in a very fascinating industry. We think that nobody can tell more about transformation than news media industry. This experience for me is a lifetime experience.

Congratulations Marcelo!