The Young World Club digital space provides a platform for offering young audiences visual and interactive experiences, without being bound by geography. After a one-month free trial, subscribers are offered a variety of paid options to suit their needs.
The portal is an extension of The Hindu Group’s popular print publications The Hindu Young World and The Hindu in School, which cater to junior and senior students and reach about 500,000 subscribers.
Children today are exposed to diverse social and cultural elements from around the world, and it is important to introduce them to holistic educational experiences as well.
For example, the outdoor learning that kids have in some parts of the world is significantly higher than what most schools offer in India; while students in India have higher exposure and immersion in math and science subjects, compared with other parts of the world.
It is important to strike a balance, as well as help students experience some of the practices prevalent in other geographies. Beyond learning new things, this may motivate a student to actively pursue a new activity he or she is not exposed to in school.
Young World Club offers rich multi-media content in the form of slideshows, quizzes, videos, and interactive learning. Content is updated every week to keep it fresh and exciting. The content sections include: Think, Read, Do, Travel, Play, and Change.
The Hindu Young World print publication, throughout its 25 years, has always struck a balance across multiple intelligences through its articles and activity sheets. Articles combine music and architecture, sports and math, travel through history and geography, and so forth. Students need these different learning elements to act as stimulants or triggers to pursue new domains further.
Attention spans are declining across age groups, and it is important to keep digital learning to smaller knowledge elements and complement it with what kids learn offline.
More than being an e-learning or gaming portal, which encourages the student to spend a lot of time online, this portal aims to motivate and inspire the student to learn and get active offline. Ideally, we wouldn’t want students to spend more than a couple of hours online in a week, or 15-20 minutes a day.
During our design process, we discussed safety issue in detail with parents and educators. We have worked to make the site is safe to view, without pop-up ads or links to social media.
There is plenty here for kids of all ages around the world! The Web site is intended for children ages 8-15, parents and teachers. We also try to ensure that the content is curated taking in perspectives from different parts of the world to broaden our audience globally. We want to help students be aware of global diversity to help them become better young citizens.
The site is accessible through mobile devices. We encourage desktop/laptop/tablet use at school, while hoping students will reserve mobile use for their hours at home under parents’ supervision.
Learners can sign up on www.youngworldclub.com and register for a free trial. To maintain continuity, there are various paid subscription plans available and the users can upgrade to a plan that best suits them.