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The Newspaper Outlook Experience - INMA Europe Conference
October 1-3, 2008
Vienna Marriott Hotel
Vienna, Austria


Click here to download a PDF registration and hotel reservation form (bank transfer/euros)

Go deeper at INMA's Newspaper Outlook Experience, a unique, interactive event October 1-3 in Vienna. The conference features longer and more comprehensive presentations and discussions than are normally found at media-industry conferences. And a wealth of real-life, in-depth case studies will illuminate ideas and strategies that will prove invaluable in the coming years.

Also at the conference, get a preview of the Newspaper Outlook for 2009 from INMA Executive Director Earl Wilkinson.

TEN REASONS TO ATTEND THE INMA NEWSPAPER OUTLOOK EXPERIENCE!

Newspaper Outlook Experience schedule:


Wednesday, October 1

Ahead of the conference plenary sessions, enjoy the bi-annual INMA Research seminar or the brand promotion seminar.

All the latest in online and offline research methodologies and case studies as well as the latest in CRM.


Thursday, October 2 -- Sharing Ideas

An international roster of speakers will share their best practices, strategies, and learnings on a variety of subjects, including multi-platform audience development, brand growth, and advertising excellence.

First Session Sharing success
The 2008 INMA europe conference starts off with a bang: listen to 4 of the current most succesful cases in the newspaper industry during the first session. Discover why they are succesful where others have failed.

Session Two Sharing Innovative Advertising Models
Selling multi-media packages is the big issue you hear everywhere, but is it really the solution? Are they other innovative ways to sell your media to your clients? Find out how to do things differently!

Session Three International Expansion
What do you do when you're already number 1 in your country? You go abroad!
What do you do when you're not number 1 in your counry? You expand internationally! Is there any reason not to invest abroad? Market-growth in some parts of the world is massive. We bring you the pioneers whove done it before the rest of us even thought about it.

Session Four Sharing Mobile Innovations
So you've heard about the "third screen". You've even been to numerous conferences on mobile strategies. But nothing seems to really take off, or does it? We've managed to snatch some of the best practices and pioneers in the mobile industry. Come and hear what great ideas you could be doing right now! "Mobile" really can grow your revenue if you have the right ideas. We bring you just 4 of the best. -- panel session with debate



Friday, October 3 -- Inspiring Change

Publishers are hungry for innovative ideas for the years ahead. This conference supplies marketing and commercial managers at newspaper companies across Europe with creative and insightful tactics to engage their markets and develop their products for maximum return on their investments.


Session Five Inspiring business models
Some new models have moderate success. Lots have failed. But the speakers from this session have all known great success with their innovative business models. A must attend session, but will you be up to it after the Heuriger evening?

Session Six Inspiring change. Future scenarios.
Earl J. Wilkinson gives the audience a brief insight into INMAs Outlook Report 2009 and with that an idea of what to expect for the coming year.
Plus some other visionaries looking at how to be a step ahead of your competition. Be there and be a winner in 2009.

Visit this web page regularly in the coming months for the most recent updates to the schedule as we release information on speakers, moderators, and the programme.


A "Heuriger" evening


This years social dinner will be held on the Thursday evening rather than Friday evening. At a typical Viennese evening you really do not want to miss. Experience a typical Heuriger evening.

http://www.werner-welser.at/eheuriger.html

An evening sponsored by


INMA Lounge


INMA has provided a special lounge where delegates can relax and discuss with colleagues and fellow conference delegates in a semi-closed area for privacy. A screen keeps you informed what is going on in the active session in the main conference room. We encourage you to meet and exchange ideas in this awesome lounge! Be sure to come and have a look.


General Information


A. About the Hotel

The conference will be held at the Vienna Marriott Hotel.

Room rates are €199 per night for Deluxe rooms for single or double use. INMA is pleased to book your hotel room at the Marriott for you. INMA requires a credit card guarantee by each individual participant. Please fill in your arrival and departure dates, the number of nights of your stay, and whether you prefer a single or double room. INMA will make the reservation for you. Cancellations can be accepted before august 1th. After that date a cancellationfee will be deducted from your credit card. A replacement is always possible.

B. Registration-fees

1. If you are a personal member of INMA, conference registration fee options are as follows:

INMA Member by 1 July by 1 September by 26 September
Research and CRM seminar only € 525 € 625 € 725
Brand promotion seminar only € 525 € 625 € 725
Conference + 1 seminar € 1100 € 1300 € 1500
Conference only € 900 € 1100 € 1300
Conference + Outlook Report 2009 € 950 € 1150 € 1350
Conference + 1 seminar + Outlook Report € 1150 € 1350 € 1550

2. If you are NOT a personal member of INMA, conference registration fee options are as follows:

Non INMA Membership by 1 July by 1 September by 26 September
Research and CRM seminar only € 625 € 725 € 825
Brand promotion seminar only € 625 € 725 € 825
Conference + 1 seminar € 1300 € 1500 € 1700
Conference only € 1100 € 1300 € 1500
Conference + Outlook Report 2009 € 1160 € 1360 € 1560
Conference + 1 seminar + Outlook Report € 1360 € 1560 € 1760

Non-Members + Membership* by 1 July by 1 September by 26 September
Conference + 1 seminar € 1590 € 1770 € 1950

*Best Deal: If you are not a personal member of INMA, this special package allows you to register for the conference and become a full INMA member of the next year!

*On-site registration - $3000 and payment by credit card only

3. Please note that credit card registrations will be processed in U.S. dollar equivalents to listed euro registration fees at the time of transaction. Registrations received via bank transfer will be processed in euros.

4. To register for the conference, please click here for a PDF registration form.

5. Included in the registration fee: access to all conference sessions and activities. Access to the special conference lounge (where you can have private meetings and still follow the active session via a screen). All lunches and coffee breaks during conference. Welcome reception and Thursday evening dinner. Presentatons of the conference. Not included is: travel and hotel costs.


E. Attire

The dress for the INMA Europe Conference is business attire.

F. Languages

All of the conference sessions will be presented in English and simultaneously translated into German, Italian*, and Russian.


Trade Show


Join vendors ranging from promotional companies to research companies to database marketing companies to software companies to internet companies in Vienna and be on hand to provide the latest products and services for newspaper marketing executives. Click here for trade show information.


Partners In Business


INMA wishes to thank our Partners In Business, whose ongoing assistance throughout the year is invaluable.

 
Copyright © 2008 INMA